Tie your marketing and sales
performance with revenue metrics
You are the top revenue drivers of your business. ClicData helps you understand the buyer journey from the awareness stage to conversion, and how much revenue has been generated or the value of your sales pipeline.
Customer Insights
ThermoFisher Scientific
Universal Companies
Racz Group
McDonlad's
Jiffy Lube
Pony Parts
AI digital
Nielsen Sports
A
GyroStream
vmware
Lexmark
Grouptyre
JPGlobal
RainMaker
Alfasigma
PharmaCreek
But the future is bright!
With ClicData's complete data management and analytics platform, you can finally reconcile your marketing, sales, and financial data.
This is your first step to amplify the impact of all your marketing and sales strategies!
We integrate with all your marketing and sales tools
Use Case
Fitness Park measure their marketing ROI with more efficiency
- Improved data quality
- Refined customer segmentation
- Unlocking customer behavior insights
- Optimizing marketing campaigns and ROI
Typical questions marketing and sales teams answer confidently with ClicData
We work with hundreds of marketing and sales teams in B2B and B2C businesses across all sectors. With ClicData, they finally have the answers to all their questions:
- How much have we spent on advertising in total and per channel?
- How is our follower base growing across all social media platforms over time?
- What content resonates the most with our audience? Where do they consume the content?
- On average, how many interactions does it take to convert a visitor into a lead?
- How many touchpoints does it take to convert a lead into a closed-won?
- How much revenue was generated by marketing or sales campaigns?
- What is the ROI per campaign, or channel?
Measure performance with meaningful metrics...
Marketing
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Total Ad Cost
Quickly monitor your total ad spend across all channels and platforms to stay in control of your budget.
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Ads CTR
Monitor the quality and relevancy of ad copy to your targeted audience.
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Conversion rates
From visitor to lead or subscriber, from "at risk" to "reactivated", from MQL to Opportunity, and Closed won—track conversions throughout the funnel.
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Follower growth
Keep track of your followers' growth on social media to increase your brand's visibility and reach.
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Marketing touchpoints
Get insights into your prospects' journey or the number of interactions with your brand before they become first-time customers or marketing qualified leads.
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Email campaign CTR
Get the full picture of your email campaigns' CTR at a glance.
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ROI
Easily measure the return of your marketing and sales investments at the campaign and channel level.
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NPS
NPS stands for Net Promoter Score and measures the likelihood your customers would recommend your brand.
Sales
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Opportunities
Track the number of opportunities per sales rep and per region.
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Win Rate
Measure the conversion rate of your sales reps' opportunities into paying customers for specific periods.
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Revenue
Track revenue generated by sales person, product category, per region.
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Revenue vs Target
Track the progress of your generated revenue against targets.
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YoY Revenue Growth
Monitor the evolution of your revenue year over year (YoY) to understand how your business grows.
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Pipeline size and value growth
Calculate the number of deals and the value of all deals in your pipeline to measure your average order value.
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Sales cycle
Measure the average number of days or touchpoints it takes for your sales team to convert their deals into customers.
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Underperformers
Identify your under performing sales reps to quickly jump in and help them improve their outreach methods and results.
We are DMA partners
ClicData is a Data & Marketing Association (DMA) partner to equip marketing teams and agencies globally with tools and resources to enable them to get more value from their data.
This partnership is key in the industry to help marketing professionals generate more impact with a data-driven approach and become revenue generators for their business or their clients.
Resources
Sales & Marketing Alignment: Navigating the Who, What, When & How
Sales and marketing alignment is about teamwork and breaking down barriers. It’s shifting from “Us VS Them”…
How Fitness Park Accurately Monitors Marketing ROI with ClicData
By increasing the quality of their data and fixing most of their erroneous data, Fitness Park’s Data & CRM department was able to measure accurately…
Get Off-The-Shelf Marketing Dashboard Templates
Don’t have time to create dashboards & reports from scratch? Discover our ready-to-use marketing dashboards that’ll make…
Give ClicData a try with your own data
Connect all your data, blend it together and publish interactive, fully automated dashboards to your team or clients.
All of it by EOD.
